Today’s real estate professionals face challenges that the business hasn’t seen in years, possibly in the whole history of selling real estate. New housing starts are down as builders struggle with their own issues of rising costs, and a lack of interested or capable buyers. Homeowners, redden with cash from the sale of overpriced homes a few years back, bought houses that they really couldn’t afford using variable rate mortgages.
Compounding all of this of course is the render down of the sub-prime mortgage market. Greedy lenders, in their hunt massive financial gain, granted loans to people who really didn’t qualify for them. As these people began to default on their loans, the lending institutions were in turn forced to default on their own obligations.
More and more, people who make their living selling real estate are seeking alternative careers. In some cases, they seek to supplement their declining incomes as they wait for the marketplace to come back. Others, perhaps the more practical, are moving on altogether. Real estate training in spite of, these people realizes that they are in fact sales professionals, and that there has to be a better way. Earning profits in real estate is no longer a sensible profession.
As these professionals assess career alternatives, many are looking at internet based direct marketing opportunities for a number of reasons. Apart from the huge possible that the internet represents, a home-based direct marketing commerce can be started while still continuing with current service. So someone who realizes that transform is necessary but isn’t quite ready to make the leap can only ease into it. Still, once these individuals see the success that awaits them in their new attempt, many simply give up real estate and become full time internet network marketers.
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